Invitation Branding is a Function that Will Surely Delight You. How to Brand Your Emails?

Invitation Branding for a Webinar

When planning a webinar or online lesson, we want to make the webinar room well-fitted to our client’s needs. We can design our webinar with the colours of our brand. We can also add a banner and logo.

Now in MyOwnConference, you can adjust your invitations for webinar, reminders and emails after the events. You can also try to redirect the attendee to your page or any other page by customizing the buttons in your invitation. Those useful functions will help you increase the number of conversions and registrations on your webinar. 

So, how does it work?

Add the Header on top of the email message 

Firstly, you need a graphic for your banner.

blank

If you don’t have your company banner, you can choose the template you like and then edit it in an online editor to create a graphic project.

Then, when you’re planning your webinar, go to email settings. Instead of the default logo image, find the Header box and upload the 600 x 150 pixels’ graphic-preferred dimension. Other dimensions will be also uploaded, but there’s a possibility it will draw attention from the text, and it won’t look well-balanced.

Sometimes invited attendees could ask questions. Let them know where to find more information or how to contact you.

To do it, add information in a column called Footer. You can add important information, but try not to make it too long. Your contact details and link to the page where the attendee can get to know more about the upcoming event will be sufficient. 

more about the upcoming event

 Remember that it’s possible to edit the text by changing its colour, size and justification. You can also add active links. 

Attention! Remember to add email contacts in the Footer.

Make sure you’re satisfied with the branding 

Under the editor, there’s a preview of every mail you send. Click Preview to see it. 

preview of every mail

Then, click Send a test email. If you’re satisfied with the outcome, click Set as default. You won’t have to create an email again because it will be saved.

We recommend checking this article: How to Avoid Common Mistakes in Email Newsletter?

Every mail contains the button Unsubscribe from this type of email. With email 3 days before the webinar, there’s also an option to click I’ll attend, or I’m not interested. Now you can add links to your own pages. You can also redirect the receiver of the message on the order’s page or to your blog. 

Coherent and well-thought branding helps to build the recognizability of the brand and its reputation. That’s why we worked on the possibility of distinguishing the webinar itself and the emails sent to attendees. 

We remind you that you can test all those functions on a free trial.

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